Log G Cheng, a master’s student in the Department of Music at CUHK and founder of READily, a CUHK start-up, sincerely recommends “The $100 Million Offer”!
“As an engineer transitioning into the business side of a startup, the concept of sales always seemed like uncharted territory to me. However, Alex Hormozi’s “$100M Offers” has been a game-changer, illuminating the path with its straightforward and impactful advice.
At its core, Hormozi simplifies the art of selling into four key principles: increasing value, decreasing the time to realize that value, reducing the effort required to obtain it, and minimizing the risk associated with the investment. These principles resonated with me deeply, offering a clear blueprint on how to approach sales effectively.
More than just theoretical insights, “$100M Offers” provided practical strategies to enhance the appeal of my product. Hormozi teaches how to meticulously package and present an offering to not just meet but exceed market expectations. By recalibrating the perception of value, time, effort, and risk, the book guided me in crafting offers that are not only irresistible to customers but also sustainable and profitable for my business.
As I apply these newfound strategies to my startup, the journey ahead seems promising. “The $100M Offer” is not just a book but a mentor in print, guiding entrepreneurs like myself through the intricate dance of deal-making and value creation. Whether you’re struggling to make your first sale or looking to scale your business, Hormozi’s insights can help pave the way to your next big success. “
